6 Truths about Selling in Today's Real Estate Market

Selling Wisconsin Real Estate is currently very difficult. 

 

Here are 6 truths about Selling Homes in Wisconsin's Real Estate Market. 

 

Truth #1:

Buyers buy after "shopping around".  In their search for the best buy they are comparing our property to the other homes currently on the market.

 

Truth #2:

Sellers control the pricing and saleability of their homes, but buyers control VALUE.  A property is worth what the market (buyers) will pay.

 

Truth #3:

If a property sits on the market for more than a few weeks it gets shopped/worn (stale...like an old donut).  Price it right in the beginning while it is fresh and buyer interest is at its peak.

 

Truth #4:

Most properties must be sold three (3) times...

• First...to the real estate agents who have the buyers.  If they don't see it as a decent value, they may not show it.
• Second...to the buyers.  If they don't see it as an attractive offering, they'll look elsewhwere.
• Third...to the lender who will make the loan and and the lender's appraiser.  If this group doesn't see the value...NO LOAN.

Truth #5:

What does it mean if.....

• No showings:  Agents don't see your offering as worthy of showing to their buyers.  Or buyers themselves aren't interested enought to look.
• No offers:  Buyers don't see enough value to even negotiate or try to buy.

Truth #6:

Overpriced homes actually help well-priced homes sell.